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YOUR COMPLETE TORONTO HOME SELLERS GUIDE


There’s much more to selling a home than listing it and waiting for offers, and with everything there is to know, the details can make all the difference.

Want more to learn more? Download my Toronto Home Sellers Guide as a starting point for getting the ball rolling. It lays out my approach to selling – which has proven to be very effective over the years – and it will give you a number of things to think about before you start. My Toronto Home Sellers Guide won’t replace a dedicated sales agent, but it can set you up to have a more productive relationship with the agent you choose to sell your home.

MY TORONTO HOME SELLERS GUIDE INCLUDES INFORMATION ON:


1. COMPETITIVE PRICING

There’s no “right price” to ask for your house that can be categorically defined or identified. But depending on market conditions, the specifics of your house, your motivation for selling and a number of other factors, there is an art and science to understanding how to position the price to inspire others to compete or offer more.

2. REPAIRS AND UPGRADES THAT REALLY MATTER

It’s often true that homeowners learn to live with the wear and tear that comes naturally with life. When it’s time to show your home for sale, though, those dings and bruises can affect potential buyers’ perception of your home’s value. The difference between what should be fixed and what won’t affect valuation is worth noting and addressing.

3. HOW “STAGEY” SHOULD YOU STAGE?

The rule of thumb in presenting homes for sale is “less is more”. It’s the difference between selling your home and selling your house. Depersonalization and de-cluttering enable potential buyers to picture their lives in your house, without the distraction of all your things.

4. SCHEDULING AND PREPPING FOR SHOWINGS

With all the effort that goes into prepping and staging your home before it’s listed, it’s important to keep up appearances throughout the showing stage. It helps to have a good to-do list to check off before each viewing and to be able to work within a flexible schedule (there’s one here in our Seller’s Guide).

5. HEARING OFFERS AND NEGOTIATING

There’s a lot to be said for being calm and methodical, all of which is easier with the context of experience. The negotiating process includes a necessary back and forth, but there are ways to keep cool and to make sure you get the most out of the entire experience.

6. CLOSING AND MOVING

Signing a purchase agreement is not quite the end of the selling process. In fact, the purchase agreement will include a list of obligations and stipulations that you will now need to be on top of. Moving is never fun, but an orderly exit strategy will help make it a lot easier for you.


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